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Muhammad Ahmad
All work

Case study 7 of 10

Arclyn AI

A professional SaaS website for a new AI product.

My own company's website, built with scroll motion from top to bottom.

Visit arclynai.com
Arclyn AI website on a laptop
Arclyn AI website on a phone
Business
AI receptionist for HVAC companies
What I built
Full website with motion
Focus
A professional SaaS website for a new AI product

Where they were before

Arclyn AI is my own company: an AI receptionist for HVAC businesses. It needed a website that felt like a serious software product from day one and explained something new in a few seconds.

What the website had to do

  1. 1Explain an AI receptionist in one screen
  2. 2Feel polished enough to trust with a business's calls
  3. 3Drive free pilot sign-ups

The decisions that made it work

One clear promise

"Every call answered. Every job booked." says the whole product in six words.

Storytelling with scroll

Scroll-driven scenes, like a clock running past closing time, show the problem instead of describing it.

A clean SaaS layout

Plenty of space, a sharp type system and calm colours make it feel like established software.

One action, repeated

"Start your free pilot" appears at every point where a visitor might be convinced.

arclynai.com
Arclyn AI website, further down the home page
arclynai.com
Arclyn AI website, a lower section
Arclyn AI home page on a phone

How I built it

  1. 1

    Research

    Studied the business, its customers and its competitors, on a phone first.

  2. 2

    Design

    Laid out every page around one job: get the visitor to call or ask for a quote.

  3. 3

    Build

    Built it fast and light, and checked every page on real phones.

  4. 4

    Launch

    Went live on the client's own domain with the business details set up for Google.

What they have now

  • A product site that feels like a funded software company
  • A new idea explained in seconds
  • A clear path into a free pilot

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